Chamas Group continues to push the boundaries of communication and innovation.
After conquering street food lovers, Chamas Tacos® is now entering one of the world’s most popular video games: FC25.
A bold and unprecedented move that perfectly reflects the group’s vision — to be where no one expects it.
Global Visibility in the Heart of Gaming
With millions of players worldwide, FC25 offers a unique international showcase.
By appearing in the game, Chamas Tacos® strengthens its visibility among younger generations — already fans of the brand — while expanding its global reach.
This collaboration perfectly embodies the group’s spirit: combining urban culture, innovation, and impact.
By stepping into the gaming arena, Chamas Group proves its ability to stay ahead of trends while asserting a strong and distinctive brand identity.
A Brand Strategy That Inspires the Network
For Chamas Tacos® franchisees, this exceptional visibility represents a unique opportunity — to be part of a dynamic, modern, and inspiring network.
By bridging food culture and the digital world, Chamas Group provides its partners with a true lever for differentiation and growth, while reinforcing its leadership in the French tacos market.
Chamas Group stands for the boldness to innovate, the strength of a growing network, and the vision to anticipate tomorrow’s trends.
With Chamas Tacos®, even gaming just got tastier.
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